Position TitleCollege Recruiter
DepartmentStudent Services CAÑ (DEPT)
Percentage of Full Time100%
FLSANon-Exempt (accrues overtime)
Months per Year12
Min Salary$73,272 (annual)
Max Salary$93,600 (annual)
Position TypeClassified Positions
Who We Are
The San Mateo County Community College District is committed to achieving educational equity for all students. As outlined in the District’s Strategic Plan, “success, equity, and social justice for our students are longstanding goals.” The District’s “Students First” Strategic Plan is focused on “Student Success, Equity and Social Justice.” We provide students with a rich and dynamic learning experience that embraces differences — emphasizing collaboration and engaging students in and out of the classroom, encouraging them to realize their goals, and to become global citizens and socially responsible leaders. When you join our team at San Mateo County Community College District, you can expect to be part of an inclusive, innovative and equity-focused community that approaches higher education as a matter of social justice that requires broad collaboration among faculty, classified staff, administration, students and community partners.
The College and the District
Cañada College is part of the San Mateo County Community College District and is designated as a Hispanic Serving Institution (HSI), enrolling approximately 11,000 students each academic year. Cañada College has a diverse student population that is a reflection of the communities that it serves. Detailed information about the student population, including data related to student success, can be found on Cañada College’s Office of Planning, Research and Institutional Effectiveness (PRIE) website.
Who We Want
We value the ability to serve students from a broad range of cultural heritages, socioeconomic backgrounds, genders, abilities and orientations. Therefore, we prioritize applicants who demonstrate they understand the benefits diversity brings to a professional educational community. The successful candidate will be an equity-minded individual committed to collaborating with faculty, classified staff, administration, students and community partners who are also committed to closing equity gaps. The San Mateo County Community College District seeks employees who value mentorship and working in a collegial, collaborative environment, guided by a commitment to helping all students achieve their educational goals.
This is professional work at the action level involved in planning, implementing and evaluating a student recruitment program for a community college. Under direction, the position analyzes marketing, enrollment and retention trends to strategically plan a variety of recruitment programs, services and outreach activities related to enhancing college admissions, retention and community partnerships. Public contact is extensive and includes staff, students, outside educational institutions, community organizations, businesses and the general public for the purpose of exchanging enrollment services information. A high degree of independent judgment and creativity are required, within the scope of the classification, to develop original and collaborative plans for recruitment and related services, marketing campaigns, programs and activities, and to establish and maintain effective working relationships. Consequences of errors in judgment could be costly in public relations and in employee time. A College Recruiter can direct the work of other staff and student assistants as assigned.
Duties and Responsibilities
The duties below are representative of the duties of the classification and are not intended to cover all of the duties performed by the incumbent(s) of any particular position. The omission of specific statements of duties does not exclude them from the position if the scope of work is similar, related, or a logical assignment to this classification.
1. Exchanges information with management and other staff, outside educational institutions, community and business representatives, media representatives and others regarding outreach, enrollment, retention and related services
2. Confers with college staff to strategically-plan informational campaigns, publicity materials, outreach activities and recruitment objectives
3. Makes presentations to small and large groups to provide information about college and District programs, courses, student support services, activities, short- and long-range plans
4. Meets with faculty and management staff to present and discuss recruitment and retention issues
5. Drives a motor vehicle to off-site locations to attend meetings, special events, workshops, and other activities to obtain current information
6. Designs, coordinates and conducts campus tours for potential students
7. Plans, develops, implements and evaluates student recruitment programs, activities and services, in conjunction with other staff, departments, students, other educational institutions and business/community representatives
8. Researches student enrollment and retention history and trends for use in developing correspondence, surveys, and other materials for outreach to potential and current students
9. Organizes and conducts focus groups and other research group meetings of community and business representatives to survey, compile and assess local input on college climate, potential student concerns and goals, courses offered, services provided, labor market resources, and other recruitment and retention issues
10. Uses a variety of computer software to set up and maintain demographic, statistical and other data related to student inquiry, student enrollment, retention and follow-up
11. Researches, compiles data, formats and prepares special and regular reports and presentations
12. Selects, trains, and directs the work of student assistants in recruitment and outreach services
13. Collaborates with enrollment services, instructional and other college staff to develop recruitment and retention campaigns that target specific college courses, majors, and programs
14. Meets with high school and other educational institution representatives to compile data related to potential student interests, scholastic goals, demographics and other topics
• A combination of education and experience equivalent to a Bachelor’s degree in marketing, communications or a closely related field
• Work experience of increasing responsibility
• Demonstrated cultural competence, sensitivity to and understanding of the diverse academic, socioeconomic, cultural, disability, gender identity, sexual orientation, and ethnic backgrounds of community college students, faculty, and staff
• Experience with research, data collection, formatting and analysis
• Demonstrated skill in oral and written communication, including public speaking
• Experience with program planning, implementation and evaluation
• Experience using a variety of computer software to set up and maintain files, prepare correspondence, reports and other written materials
• Experience directing the work of others
• Possession of a valid California Driver’s License (or the ability to obtain one) and the ability to drive to off-site locations are required
Knowledge, Skills and Abilities
1. Knowledge of college, District, and feeder school goals and objectives relative to student enrollment and retention
2. Knowledge of community, current and potential student demographics, financial status and other fundamental data used in planning recruitment and retention campaigns
3. Skill in research methodologies, resources, data analysis and documentation
4. Skill in respectful, sensitive communication with people at all levels within organizations who are diverse in their academic, socioeconomic, cultural, disability, gender identity, sexual orientation, and ethnic backgrounds
5. Skill in oral communication, including public speaking
6. Skill in written communication
7. Skill in directing the work of others.
8. Skill in use of a variety of computer software for research, presentations and documentation.
9. Skill in program planning, implementation and evaluation.
10. Skill in working accurately under deadline pressure.
11. Ability to work effectively as part of a customer service team
This classification requires the ability to type, use phone, stand intermittently, walk, bend and stoop, occasionally lift, carry, push, pull or otherwise move objects weighing 35 pounds or less; ability to exert 10 to 20 pounds of force to lift, carry, push, pull or otherwise move objects; work at a computer, including sitting and viewing a computer monitor for various lengths of time, repetitive use of computer keyboard, mouse or office equipment, manual dexterity of hands and fingers to operate a computer keyboard; hearing and speaking to communicate and provide information to others; ability to read printed material and computer monitor; and ability to operate a motor vehicle and drive to off campus locations in order to perform the essential functions.
Spanish speaking/bilingual preferred.
Benefits include paid holidays, vacation and sick leave. The District pays all or a portion of monthly medical plan premiums (depending on the coverage) and pays all of the monthly dental and vision plan premiums for employees and eligible dependents. Additional paid benefits include life insurance, salary continuance insurance, and an Employee Assistance Program. Classified employees participate in the Public Employees’ Retirement System, a defined-benefit retirement plan through the State of California. Optional tax-deferred 403(b) and 457 retirement plans are also available.
First Review Date05/12/2021
Open Until FilledYes
Special Instructions Summary
Required Application Materials
All applicants are required to submit:
1. A completed online District application form (go to https://jobs.smccd.edu to complete the application and to apply for this position).
2. A resume that details all relevant education, training, and other work experience.
3. A cover letter of no more than 3 pages that addresses the applicant’s cultural competence, sensitivity to and understanding of the diverse academic, socioeconomic, cultural, disability, gender identity, sexual orientation, and ethnic backgrounds of community college students, faculty, and staff as well as the applicant’s qualifications as they relate to the requirements, knowledge, skills, and abilities listed in this announcement.
Candidates for interview will be selected from among those who most closely meet the requirements and knowledge, skills and abilities. Meeting the minimum qualifications does not guarantee an interview. As part of the interview process, candidates may be asked to demonstrate job-related knowledge and skills.
For questions related to this posting, please contact:
SMCCCD Office of Human Resources
3401 CSM Drive, San Mateo, CA 94402
Tel.: (650) 574-6555
Web Page: www.smccd.edu/hr
Conditions of Employment
Prior to employment, the selected candidate will be required to complete the following:
1. Submit official transcripts (applies to all faculty or educational administrative positions)
In addition to background checks, the District may review publicly available information about a candidate on the Internet. If a candidate is aware of incorrect or inaccurate information that is available on the Internet, the candidate is welcome to address such an issue with the Office of Human Resources.
2. Submit verifications of prior employment
3. Satisfactory references
4. Successfully being cleared for employment through the background checking process
5. Present original documents for proof of eligibility to work in the United States
6. Approval of your employment by the SMCCCD Board of Trustees
7. Provide a certificate of Tuberculosis exam for initial employment.
8. Have fingerprints taken by a Live Scan computer (Clearance must be received prior to first day of employment). Please note that the California Education Code requires, in part, that community college districts shall not employ or retain in employment persons in public school service who have been convicted of certain felonies, a misdemeanor drug charge (including alcohol offenses) or misdemeanor moral turpitude (sexual offense) crime. However, consideration may be given to those whose drug convictions occurred more than five years ago. A conviction for other crimes may not necessarily disqualify you from the job for which you may be applying.
The San Mateo County Community College District is an Equal Opportunity Employer that seeks to employ individuals who represent the rich diversity of cultures, language groups, and abilities of its surrounding communities.
Applicants who have disabilities may request that special accommodations be made in order to complete the selection process. Accommodation request forms and a copy of the Americans with Disabilities Act applicant procedures are available in the Office of Human Resources.
Annual Security Report
San Mateo County Community College District’s (SMCCCD) 2020 Annual Security Report (ASR), required by the Clery Act, includes statistics for the previous three years concerning reported crimes that occurred on campus; in certain off-campus buildings owned or controlled by SMCCCD; and on public property within, or immediately adjacent to and accessible from SMCCCD. Our 2020 Annual Security Report also outlines various campus safety and security policies, such as those concerning crime reporting, prevention and response to sexual and gender violence, alcohol and drug use, crime prevention, emergency response and evacuation procedures, and other matters. The 2020 Annual Security Report also includes important tips to help every member of the community remain safe and avoid becoming a victim of crime. The 2020 Annual Security Report is now available. You can also obtain a copy of this report by contacting the Department of Public Safety at the District Office or any of the three Campuses (650) 738-7000.