Description of Work:

Pelican Harbor Seabird Station (PHSS) is Miami’s premier native wildlife hospital evolving into a world-class wildlife rescue, rehab, release, and education center. We are dedicated to improving the lives of sick, injured, and orphaned native wildlife with the goal of releasing healthy animals back into the ecosystem, thus enabling future generations. We embody the highest level of patient care, compassion, and integrity while promoting community engagement on the importance of wildlife conservation. Founded in 1980, PHSS treats over 2,000 patients a year of over 150 species. We will soon be expanding to a new facility where our capacity for education and animal care will be greatly increased.

PHSS is seeking a Communications Manager who is passionate about our mission and who can creatively and effectively generate and carry out a comprehensive communications strategy for the organization as it continues to evolve and grow. The position will create awareness and interest within our audiences and stakeholder groups, driving traffic to engage with digital content by managing PHSS’s social media platforms, website, email marketing, and external media. The position will also promote all areas of PHSS’s work and impact (wildlife rehabilitation, conservation, and public education) while ensuring consistent messaging and branding.

The successful candidate should be an effective and strategic storyteller with a deep understanding of our mission and possess the ability to distill complicated topics into impactful and thought-provoking communications across multiple channels. Reporting to the Executive Director, the Communications Manager will have both internal and external-facing responsibilities, including the development and execution of marketing and fundraising content/campaigns across print and digital media to communicate the vision and mission of Pelican Harbor Seabird Station.

The ideal candidate will have strong aesthetic instincts and an exceptional eye for detail, a keen understanding of major social media platforms’ tools and distinct uses, and a passion for communications strategy, results, and analytics. The Communications Manager will also directly manage the Environmental Education Associate and oversee the Environmental Education program. This is a very fast-paced and detail-oriented role. The ability to manage multiple and diverse tasks on tight deadlines is essential.

ESSENTIAL RESPONSIBILITIES

Community Relations/Education

• Serve as primary liaison to maintain and foster relationships with the 34 municipalities within Miami-Dade
• Coordinate and deliver targeted presentations to local civic groups (12+ presentations a year)
• Outreach to marinas and parks for public education
• Research new opportunities for community engagement
• Provide animal finders with bi-monthly updates
• Oversee Environmental Education program
• Coordination of monthly Speaker Series with Environmental Education Associate

Marketing

• Produce content for and handle publishing of Annual Reports, quarterly printed newsletters, bi-monthly email campaigns, and annual text campaigns
• Develop and execute marketing strategy for special events (including Give Miami Day, Pelican Party fundraising gala, and 5k race), including logistics, planning, sponsorships, communications, marketing, etc.
• Proofread and monitor all public information for accuracy and interpretation
• Ensure printed collateral is up to date and stocked
• Digital design of creative assets (event invitations, flyers, signage, etc.)

Digital Media Management

• Social Media
• Full ownership of social media presence, including content creation and responding to direct messages, tags, comments, etc., on all social media accounts (Instagram, Facebook, TikTok, LinkedIn)
• Website
• Work with IT Manager to keep content up-to-date, timely, and relevant
• Assist in digitally archiving all press
• Analytics
• Monthly analysis of social media content to gauge effectiveness and degree of interaction
• Strategic thinking for development based on findings
• Database Management
• Maintain an organized digital media library
• Ensure donor database is accurate and up-to-date

PR

• Cultivate and maintain relationships with journalists locally and nationally, including the scheduling of all in-person interviews and news stories
• Develop and distribute press releases

Fundraising

• Assist in the development of fundraising strategy for special events (including Give Miami Day, Pelican Party fundraising gala, and 5k race), including logistics, planning, sponsorships, communications, marketing, etc.
• Assistance with donor communications, including written thank you letters, re-engagement campaigns, and maintenance of the database

REQUIRED QUALIFICATIONS

• Bachelor’s degree, ideally in marketing, business, or communications OR equivalent experience
• Minimum of three (3) years in an administrative role in a nonprofit organization, foundation, or government agency
• Experience writing and/or editing communications materials for a diverse audience
• Must have a valid Florida Driver’s license, a reliable computer and printer, internet access, and a mobile phone

DESIRED QUALIFICATIONS

• Outstanding communication and interpersonal skills
• Success in deadline-driven roles requiring prioritizing and multitasking
• Experience with social media management
• Knowledge and application of current and evolving trends in marketing and strategic communication.
• Experience working with CRM and project management systems
• Demonstrated ability to build and maintain relationships with a wide array of people – junior and senior, for-profit, and nonprofit, and from diverse backgrounds
• Passionate about the nonprofit’s mission and impact
• Graphic design experience a plus
• Spanish fluency is a plus

Job Type: Full-time (40 hours per week) with occasional weekend and evening events as needed

Location: Miami, FL

Reports to: Executive Director

SALARY RANGE: commensurate with experience, $48,000-$55,000

BENEFITS:

• 20 days of PTO
• 11 paid holidays
• Medical, dental, and life insurance
• 3% matching IRA contribution

Job Type: Full-time

Pay: $48,000.00 - $55,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Life insurance
• Paid time off

Schedule:

• 8 hour shift
• Evening shift
• Monday to Friday
• Weekends as needed

Education:

• Bachelor's (Preferred)

Experience:

• Copy editing: 1 year (Required)
• Nonprofit: 3 years (Required)

Language:

• Spanish (Preferred)

Ability to Relocate:

• Miami, FL 33138: Relocate before starting work (Required)

Work Location: In person