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Digital Communications Coordinator

Job Description

Position Number:

102587

Title:

Coordinator

Functional Title:

Digital Communications Coordinator

Category Status:

33-Exempt Regular

Applicant Search Category:

Staff

University Authorized FTE:

1.000

Unit:

EXST-Extended Studies

Campus/College Information:

Founded in 1856, University of Maryland, College Park is the state’s flagship institution. Our 1,250-acre College Park campus is just minutes away from Washington, D.C., and the nexus of the nation’s legislative, executive, and judicial centers of power. This unique proximity to business and technology leaders, federal departments and agencies, and a myriad of research entities, embassies, think tanks, cultural centers, and non-profit organizations is simply unparalleled. Synergistic opportunities for our faculty and students abound and are virtually limitless in the nation’s capital and surrounding areas. The University is committed to attracting and retaining outstanding and diverse faculty and staff that will enhance our stature of preeminence in our three missions of teaching, scholarship, and full engagement in our community, the state of Maryland, and in the world.

Background Checks

Offers of employment are contingent on completion of a background check. Information reported by the background check will not automatically disqualify you from employment.

Position Summary/Purpose of Position:

Extended Studies (EXST) is a self-support unit reporting to the Senior Associate Provost. EXST provides administrative services for a broad range of initiatives that include program development and delivery, program management, marketing and communication, student and program services, and financial management. Developed in partnership with University of Maryland units, these credit and non-credit initiatives target a diverse range of students at the pre-college, undergraduate, graduate, and professional level. In addition to the College Park campus, programs are delivered at the Universities at Shady Grove, the Universities at Southern Maryland, approved Maryland Higher Education Commission sites, and anywhere online.

Reporting to the Assistant Director for Marketing and Communication, the Digital Communications Coordinator manages website content and other digital content for Extended Studies. The Coordinator works with key stakeholders to determine priorities for online content and researches audiences to understand behaviors and preferences that impact content strategy decisions, staying abreast of relevant trends and competitors. Primary responsibilities include coordinating the implementation of new content and updates to existing content, applying optimizations to ensure accuracy, accessibility, and an excellent user experience in alignment with university guidelines and policies. The Digital Communications Coordinator serves as the primary point of contact for content contributors and maintains editorial oversight of submissions. Using content management systems such as Drupal, the Coordinator makes updates and implements new online content, performing content quality assurance and website testing to ensure an integrated and consistent user experience. The Digital Communications Coordinator also provides recommendations for improving content strategies, while aligning content with overall marketing and communication objectives.

Benefits Summary

Top Benefits and Perks:

Exempt Benefits Summary

Minimum Qualifications:

Minimum Qualifications:

Education: Bachelor’s degree required.

Experience: Minimum of two to four years of relevant professional experience required.

Knowledge, Skills, and Abilities:
  • Demonstrated experience developing and curating compelling content for websites.
  • Experience with web content management systems.
  • Excellent grammar, composition, and proofreading skills.
  • Proficiency in HTML/CSS, Adobe Acrobat Pro, and web analytics tools.
  • Working knowledge of information architecture, web browsers, responsive web design, accessibility standards, and general usability best practices.
  • Excellent interpersonal skills, particularly strong verbal and written communication, and the ability to work collaboratively and effectively with diverse constituents.
  • Excellent organizational skills and superior attention to detail.
  • Demonstrated proficiency in Microsoft Office and Google Workspace.
  • Analytical thinker with strong problem-solving skills.
  • High proficiency in learning and adapting to changing technologies.
  • Willing to learn new skills and concepts.
  • Ability to work both independently and as part of an integrated MarCom team.

Preferences:

Preferences:

  • Prior experience in higher education.
  • Knowledge of AP style.
  • Understanding of Drupal and Google Analytics.
  • Experience with content creation for new and emerging media platforms.

Additional Information:

Please apply by 6/25/2024.

*This position does not provide sponsorship for Visas.

Job Risks

Not Applicable to This Position

Physical Demands

Physical Demands:

  • Performs sedentary work. Almost all of the physical activity required for this position is office-based, primarily working with a computer.
  • Ability to operate a computer and other office productivity machinery.
  • Visual acuity to review online content.
  • Ability to maneuver around the campus to attend meetings and other campus events.
  • Ability to communicate with internal and external constituents.

Posting Date:

06/05/2024

Closing Date:

06/25/2024

Open Until Filled

No

Diversity Statement:

The University of Maryland, College Park, an equal opportunity/affirmative action employer, complies with all applicable federal and state laws and regulations regarding nondiscrimination and affirmative action; all qualified applicants will receive consideration for employment. The University is committed to a policy of equal opportunity for all persons and does not discriminate on the basis of race, color, religion, sex, national origin, physical or mental disability, protected veteran status, age, gender identity or expression, sexual orientation, creed, marital status, political affiliation, personal appearance, or on the basis of rights secured by the First Amendment, in all aspects of employment, educational programs and activities, and admissions.

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