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Part-time Instructor: Movie Marketing
New York University in Los Angeles, California
 
 
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Date Posted 02/24/2021
Category
Faculty-Business-Marketing And Sales
Employment Type Part Time
Application Deadline Open until filled
 
 
 
 
 

NYU Los Angeles is seeking a local, part-time instructor to teach an undergraduate Marketing course, Movie Marketing. The course will be under the sponsorship of NYU's Leonard N. Stern School of Business.

The course is expected to be taught in the Summer 2021 term. This intensive 2-credit course meets for about 4 hours per week, for 6 weeks of instruction, with a negotiable meeting pattern/frequency. In addition to the time required for course preparation, classroom instruction, and assessment, the instructor is required to hold a minimum of one set 60-minute "office hour" per instruction day, during which time the instructor will be available to meet with students. The instructor must be prepared to deliver course content remotely if conditions do not allow in-person instruction.

Course Description

Name: Movie Marketing

Movie marketing is a fast-paced, highly interactive course designed to give students a basic overview and understanding of all aspects of a domestic movie marketing campaign, focusing on business decisions with the goal of developing a competitive advantage for a film’s theatrical life and beyond. The course will examine a range of movies, from low-budget independent to tent pole film franchises, and explore concepts, processes and different strategic approaches used by today’s distributors.

Please review a sample syllabus for more details about the course.

About NYU and NYU Los Angeles:

Founded in 1831, New York University is the largest private university in the United States. The University has degree-granting campuses in New York, Abu Dhabi, and Shanghai and operates 11 global academic centers and research programs in more than 25 countries. NYU Los Angeles is one of NYU’s 12 study away programs where students can participate to study away while earning credits towards their degree. If you would like to learn more about the program, please visit the NYU Los Angeles program website.

Qualifications

Applicants should have a PhD in the relevant field and/or industry experience. The ideal candidate will have experience teaching marketing courses at the undergraduate level within a degree granting program. Candidates with marketing experience in the entertainment and media industries are strongly preferred.

Application Instructions

All applications must be made online through Interfolio. If you are new to using Interfolio Faculty Search, you may find the Job Applicant's Guide to Interfolio Faculty Search useful.

Applications must include: (1) a current CV, (2) cover letter, and (3) student course evaluations (if available).

All applications must be made online through Interfolio at http://apply.interfolio.com/70692. If you are new to using Interfolio Faculty Search you may find the following guide useful: Job Applicant's Guide to Interfolio Faculty Search.

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