**FIRST DATE OF REVIEW IS SCHEDULED FOR APRIL 09, 2023** 

THIS POSITION IS ASSIGNED TO THE FOUNDATION

Under direction, plans, organizes, coordinates, and performs specialized duties in support of the District’s marketing and public relations initiatives and programs; organizes and coordinates special events; creates and develops a wide variety of printed communications materials; provides complex and responsible support to management in areas of expertise; and performs related duties as assigned. 

SUPERVISION RECEIVED AND EXERCISED

 Receives direction from the assigned supervisory management personnel. Exercises no direct supervision over staff. 

CLASS CHARACTERISTICS

This classification is responsible for independently coordinating the District’s marketing and public relations programs with responsibility for implementing the program’s goals and objectives. Positions in this classification rely on experience and use considerable discretion and independent judgment to ensure the program’s efficient and effective service delivery. Assignments are given with general guidelines and incumbents are responsible for establishing objectives, timelines, and methods to deliver program services. Work is typically reviewed upon completion for soundness, appropriateness, and conformity to policy and requirements. 

EXAMPLES OF TYPICAL JOB FUNCTIONS (Illustrative Only)

Management reserves the right to add, modify, change, or rescind the work assignments of different positions and to make reasonable accommodations so that qualified employees can perform the essential functions of the job.

• Coordinates, implements, and monitors the daily activities of the Foundation's public relations and marketing programs and initiatives designed to attract students and generate community support and promote Donor Stewardship.
• Create content to share the organization's story with Stakeholders.
• Identifies marketing opportunities and develops promotional campaign budgets, themes and schedules; develops cost analysis for assigned marketing and promotional projects and recommends project scheduling priorities.
• Collects, develops and organizes information for dissemination to District and community groups through a variety of media including radio, television, newspapers, magazines, online networks, podcasts, email, web pages and social media; assists with updating and maintaining content on web pages, social media and mobile devices. 
• Gathers information and writes news stories, feature articles, special articles, scripts and reports, which describe and highlight college activities including educational opportunities, accomplishments, athletics, recreation and theater arts media; monitors news flow for effectiveness of media communications.
• Assists representatives of the community and news media in obtaining information and materials on District activities and programs.
• Designs and lays out materials for magazines, brochures and other publications; edits and revises materials for publication.
• Coordinates publication activities by obtaining bids, planning and maintaining production schedules, proofreading galleys, resolving production problems and ensuring specifications have been met.
• Arranges news conferences, ceremonies, meetings and itineraries for District officials and official visitors.
• Plans, coordinates and publicize Foundation and community public relations and marketing events; takes photographs at special events.
• Prepare and process regular correspondence of the Foundation to showcase Donor Stewardship and Appreciation.
• Attends various administrative meetings to gather information and identify publicity goals for the college.
• Stays abreast and researches new and emerging trends and innovations in marketing and public relations.
• Prepares business documents and reports; researches, compiles, and organizes information and data for specialized reports; and presents report findings.
• Creates and organizes program records and files. 
• Works productively and cooperatively with others by demonstrating respect, patience and equitable treatment of all internal and external customers.  
• Observes and complies with District and mandated safety rules, regulations, and protocols.
• Performs other duties as assigned.  

Education and Experience:

Any combination of training and experience that would provide the required knowledge, skills, and abilities is qualifying.   A typical way to obtain the required qualifications would be:

Education:

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