Job Description

Operating Title

Long Classification Title

Campus Location

Department

Summary of Position

Acceptable minimum level of education

Acceptable minimum years of experience

Additional Job Information

Posting Number

Other minimum qualifications

• Bachelor’s Degree plus at least two or more years work experience or equivalent.
• Highly skilled with technology including familiarity with social media platforms (LinkedIn, Facebook, Twitter, Google Analytics and Google Ads).
• Proficient design skills with Adobe Creative Suite experience, specifically Adobe Photoshop.
• Self-starter with strong communication and high-quality content writing skills and effective verbal communication skills
• Website management experience, familiarity with Drupal is preferred
• Strong Microsoft suite skills including PowerPoint, Excel, Teams, and Outlook calendar scheduling
• Highly organized with experience in a fast-paced work environment
• Team oriented mindset and attitude – willing to go above and beyond initial task expectations
• Ability to establish and maintain effective working relationships with faculty, staff, students, and the public

Additional Preferred Qualifications

• Master’s degree
• Work experience in a higher education
• Experience with Salesforce or CRM
• Video editing skills (Kaltura or Adobe Premiere) is a plus

Salary Information

Quicklink for Posting

Percent Time Information (FTE)

Grade

EEO Statement

The University System of New Hampshire is an Equal Opportunity/Equal Access/Affirmative Action employer. The University System is committed to creating an environment that values and supports diversity and inclusiveness across our campus communities and encourages applications from qualified individuals who will help us achieve this mission. The University System prohibits discrimination on the basis of race, color, religion, sex, age, national origin, sexual orientation, gender identity or expression, disability, genetic information, veteran status, or marital status.

Institution Information

Posting Date

Open Until Filled

Posting Open to Internal Candidates Only?

Interested Internal Candidates Exist?

Job Category

Appointment Type

If TERM position provide projected end date

Drivers License and Physical Requirements. Please check all items that apply.

Duty/Responsibility

• Help manage and optimize digital content implementation across multiple platform (Google, LinkedIn, Facebook/Instagram, Twitter, YouTube) and scale campaigns to maximize ROI
• Create digital advertisements in Adobe Photoshop and implement digital marketing campaigns on platforms including LinkedIn and Google.
• Help create and oversee multi-platform marketing projects and monitor project status and budget throughout enrollment cycle.
• Measure digital traffic by monitoring campaigns per platform and track on Google Analytics to help optimize paid advertising campaigns
• Coordinate the development and implementation of internal and external digital publications, promotional materials, and communications; and edit, proofread, and design materials as needed.
• Assist with website content creation, image sourcing, website maintenance, and analytics, preferred experience with Drupal and Google Analytics.
• Prepare reports, summaries or replies to inquiries to effectively communicate to internal team, college departments, program stakeholders and university leadership a campaign’s KPIs, ROI and suggested recommendations for operations.
• Manage, design, and distribute print collateral and creative projects (Adobe Creative Suite, Canva) for approval by supervisor or department designee.
• Research marketing and promotional strategies and make recommendations for changes in methods and materials, including recommendations regarding social media tools, website (Drupal), and applications.
• Maintain confidentiality in communicating sensitive information and in handling confidential materials such as departmental records and files, personnel actions, student engagement, and contracts/agreements.
• Utilize computer databases and computer applications, such as word processing, spreadsheets, and desktop publishing. Responsible for completeness, accuracy, and format of documents.

Duty/Responsibility

• Perform related duties as assigned.

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